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COPANT-PASC Logo and Branding

This brand showcases Canada’s role as host country of the Annual General Meetings of the Pan American Standards Commission (COPANT) and the Pacific Area Standards Congress (PASC). A sleek and energetic logo is layered with images of British Columbia and the globe, setting the stage for this international event and building on the theme of Regional Collaboration in a Global Environment. Signage, wayfinding, conference program, print collateral and delegate materials were thoughtfully designed to reinforce the brand purpose.

Client: Standards Council of Canada (SCC)
Services: Logo design, brand design and development; creative direction; graphic design; typesetting and production; design and print management